Verdura Jewelry: A Legacy of Art, History, and Craftsmanship

Sep. 152025,

Verdura jewelry has long been celebrated for its artistry, heritage, and enduring appeal. At Famille Jewelers in Greenwich, CT, this legacy comes to life within a curated collection that honors one of the most imaginative designers of the 20th century. Established by Duke Fulco di Verdura, the brand is renowned for blending bold colors, innovative motifs, and timeless craftsmanship. 

From the famed Maltese Cross bracelets designed for Coco Chanel to whimsical creations inspired by history, Verdura’s work continues to resonate with jewelry connoisseurs and collectors. For those seeking fine jewelry that marries fashion, history, and art, Verdura remains a benchmark of excellence. Click here to explore our Verdura collection at Famille. 

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Key Takeaways

  • Verdura jewelry represents a blend of bold artistry, historical references, and timeless design.
  • Founded by Duke Fulco di Verdura, the brand became iconic for its Maltese Cross motif and colorful, whimsical creations.
  • Verdura pieces are as relevant today as they were in the mid-20th century, symbolizing sophistication, individuality, and heritage.
  • Famille Jewelers in Greenwich, CT, showcases Verdura, offering clients an opportunity to experience its legendary designs firsthand.

The Origins of Verdura

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Fulco di Verdura, born into the aristocracy in Palermo in 1898, grew up surrounded by elegant gardens and Renaissance influences that shaped his artistic vision. His early connections and friendships with society figures, such as Linda and Cole Porter, introduced him to Parisian high society, which led to a collaboration with Coco Chanel. 

Initially tasked with textile design, Verdura’s talent for reimagining jewelry quickly became apparent. He is most famously credited with redesigning Chanel’s jewelry collection, creating bold and iconic pieces that reflected both modern fashion and historical symbolism.

The Maltese Cross bracelet, one of Verdura’s most enduring creations, was a product of this era. The combination of vibrant gemstones, gold, and symbolic design became a hallmark of his style. These early collaborations positioned Verdura at the forefront of luxury jewelry design, merging aristocratic heritage with avant-garde creativity. 

By 1939, supported by his friends Cole Porter and Vincent Astor, Verdura established his own boutique in New York City, further solidifying his reputation as a jewelry innovator. His designs appealed not only to European aristocracy but also to Hollywood icons, ushering in a golden age for Verdura.

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Iconic Motifs and Masterpieces

Verdura’s legacy rests not only on his artistry but also on his ability to create jewelry that tells stories. The Maltese Cross motif remains one of his most celebrated designs, appearing in brooches, cuffs, and pendants. These pieces were not merely decorative but symbolic, drawing inspiration from Byzantine art and medieval orders of chivalry.

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Beyond the Maltese Cross, Verdura’s portfolio included:

  • Shell motifs: often incorporating real shells adorned with diamonds and gold wire.
  • Bow and knot pieces: voluminous designs that echoed the fashion of the 1940s and 1950s.
  • Whimsical creations: from jeweled animals to playful brooches, these pieces highlighted Verdura’s humor and creativity.
  • Parures: elaborate matching sets featuring cabochon-cut gemstones in bold color combinations.

Notable admirers included Greta Garbo, Princess Diana, and Elizabeth Taylor, all of whom were captivated by Verdura’s daring yet elegant approach. 

Verdura Today

Today, his designs remain timeless, celebrated for their versatility and enduring charm. At Famille, clients can discover Verdura’s contemporary collections that honor these motifs while maintaining the sophistication that has defined the brand for generations.

While Verdura’s heyday was the mid-20th century, his designs continue to resonate in modern jewelry culture. The brand remains headquartered in New York, producing pieces inspired directly by Fulco di Verdura’s original sketches. This ensures that every creation stays true to his vision of blending historical references with bold, contemporary elegance.

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Clients visiting Famille encounter not only jewelry but also the stories behind each piece, artistry rooted in history, individuality, and sentiment. Verdura’s work epitomizes jewelry as more than adornment; it becomes a reflection of personal style and a bridge to heritage. Click here to view our Verdura collection.

Discover the Finest Verdura Jewelry at Famille

Verdura jewelry remains one of the most compelling legacies in fine jewelry history. Its founder, Fulco di Verdura, transformed inspirations from art, history, and personal relationships into timeless designs that continue to captivate collectors and clients alike. From Maltese Cross cuffs to whimsical animal brooches, Verdura’s influence endures as a symbol of elegance and imagination. 

At Famille, visitors can explore this remarkable heritage firsthand, discovering jewelry that bridges past and present. With each piece, Verdura jewelry offers more than luxury; it provides a meaningful connection to artistry, legacy, and life’s most cherished moments. Visit our store, or contact us today to learn more about our collections. 

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FAQs

What is Verdura jewelry known for?
Verdura is renowned for its bold use of color, iconic Maltese Cross motif, whimsical designs, and timeless craftsmanship.

Who founded Verdura jewelry?
The brand was founded by Duke Fulco di Verdura in 1939 in New York City.

Are Verdura pieces still made today?
Yes. Verdura jewelry is still produced in New York, often using Fulco di Verdura’s original sketches for inspiration.

Why is Verdura considered timeless?
Its blend of historical references, bold gemstones, and whimsical artistry ensures Verdura jewelry remains relevant across generations.

Where can Verdura jewelry be found in Greenwich, CT?
The Verdura collection is available exclusively at FAMILLE in Greenwich.   

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